Monday, 1 April 2013

Color Blind Cards

‘Especially for you’

www.colorblindcards.com
Color blind Cards have recently launched a new range of cards featuring outstanding designs which span occasions such as birthday, wedding, new baby and 'just because' cards, perfect for women wanting to share a message of thanks or congratulations with a loved one.

Color blind Cards, the UK’s leading multi-racial greeting card & gift company, allows customers to personalise their card online before having it printed and delivered within 24 hours, using sophisticated technology allowing the sender to have a full 3D view of their chosen card before purchasing. Color blind Cards was launched in May 2007 after entrepreneur Jessica Huie became aware of a gap in the greeting card market. In searching for a card featuring a girl of Afro Caribbean descent for her 7-year-old daughter, Jessica Huie found a distinct lack of cards featuring black children and adults and the idea for Colorblind was born.

Color blind Cards have been ground breaking in becoming the first independent card publisher to secure a presence in the British high-street for cards depicting black and mixed-race people. Inspired by her desire to give her daughter Monet and all children, access to positive images which reflect all children’s identity and simultaneously reinforce their self esteem, the roll out of Color blind Cards across Clinton Card stores in 2008 was a personal triumph for Jessica as a mother and entrepreneur.

Outside of the UK, today Color blind Cards can be found as far afield as South Africa and Nigeria. 2013 signals the brand’s launch in the USA.

“The images celebrate the diversity of our British people. I am personally dedicated to ensuring the visibility of black cards in Britain. Society is changing, the mixed race ethnic group is the fastest growing group in this country and retailers are beginning to recognise the value of the black pound and this audience which has been under serviced for so long. This is our time. ” said Jessica Huie.

The new personalised www.colorblindcards.com range starts at £2.99 per card. Today Color blind Cards are stocked in select branches of Clinton Card stores, independent stockists, online, South Africa and in the USA. Color blind Cards is also sold locally through our Community Trader Scheme, allowing local people to run their own businesses around family /other commitments by selling our cards and gifts in their communities. The wonderful thing about the Trader scheme is that it will help ensure our children have access to cards which represent them, and if traders decide to sell through their school, church, charity or community centre the cards become a fantastic fundraising tool! To request an information pack email us with TRADER in the subject line of your email info@colorblindcards.com

Celebrity fans of the brand include Kelly Rowland, JLS, Ali Bastian, Estelle and the Noisette’s Shingai Shoniwa.

For further info, images or interviews contact Color blind Cards Email info@colorblindcards.com or
contact Jessica Huie on 07985 424 772

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